Rural marketing : Text and Cases /
Velayudhan, Sanal Kumar,
Rural marketing : Text and Cases / by C. G. Krishnamacharyulu. - 2nd ed. - New Delhi ; PEARSON; 2002. - 196 p. : ill. ; 23 cm.
Includes bibliographical references .
9788131732632
Marketing
Consumer behavior--India.--India.
381.0954 / KPR
Rural marketing : Text and Cases / by C. G. Krishnamacharyulu. - 2nd ed. - New Delhi ; PEARSON; 2002. - 196 p. : ill. ; 23 cm.
Includes bibliographical references .
9788131732632
Marketing
Consumer behavior--India.--India.
381.0954 / KPR