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Rural marketing /

Kashyap, Pradeep.

Rural marketing / by Pradeep Kashyap. - 2nd ed. - Delhi : Pearson Education, 2012. - xxv, 301 p. : ill. ; 28 cm. +

Includes bibliographical references and indexes.

ISBN: 9788131760352

Subjects--Topical Terms:
Small business marketing
Target marketing
Rural industries--India.--India.--India.

Dewey Class. No.: 381.0954 / KAR

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