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Crafting and executing strategy : the quest for competitive advantage : concepts and cases /

1940-

Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, Jr ...[ ed al. ]. - 19th ed. - New York, N.Y. : McGraw-Hill/Irwin, c2014. - 1 v. (various pagings) : col. ill. ; 25 cm.

Includes bibliographical references and indexes.

9789339204082 9339204085


Strategic planning.
Strategic planning--Case studies.

658.4012 / THC
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