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A Framework For Marketing Management /

kotler, philip.

A Framework For Marketing Management / by Kevin lane Keller and Philip Kotler. - India, : pearson, c2016. - 344p. ; ill. ; 24 cm.

Includes Index.

ISBN: 9789332575394

Subjects--Topical Terms:
marketing

Dewey Class. No.: 658.8 / KOF

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