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Marketing in the public sector /

Kotler, Philip.

Marketing in the public sector / by Philip Kotler and Nancy Lee - India : Pearson, c2007. - xv, 332 p. : ill. ; 24 cm.

Includes bibliographical references and index.

ISBN: 9788131709580 8131709582

Subjects--Topical Terms:
Marketing Gestion.
Marketing Management.

Dewey Class. No.: 658.8 / KOM

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