Kashyap, Pradeep. <br/><br/>
Rural marketing / 
by Pradeep Kashyap. 
 - 2nd ed. 
 - Delhi :  Pearson Education,  2012. 
 - xxv, 301 p. :  ill. ;  28 cm. + 
<br/><br/>Includes bibliographical references  and indexes. 
<br/><br/><label>ISBN: </label>9788131760352 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Small business marketing<br/>Target marketing<br/>Rural industries--India.--India.--India.
<br/><br/><label>Dewey Class. No.: </label>381.0954  / KAR