TY  - BOOK
AU  - Kashyap,Pradeep
TI  - Rural marketing
SN  - 9788131760352
U1  - 381.0954 
PY  - 2012///
CY  - Delhi
PB  - Pearson Education
KW  - Small business marketing
KW  - Target marketing
KW  - Rural industries
KW  - India
N1  - Includes bibliographical references  and indexes
ER  -