Kumar ,Prasanna Marketing for Hospitality and Tourism services / by Gerald I White , Sondhi Ashinpaul C and Dov Fried - india; Tata McGraw Hill,; c2010. - xi, 349 pages : color illustrations ; 29 cm Includes bibliographical references and index. ISBN: 9780070670570 Subjects--Topical Terms: Hospitality industryTourism Dewey Class. No.: 657.950688 / KUM