Zikmund, william G. Business research methods / by barry j,babin, jon c , carr, and mitch griffin. - 9h ed. - USA : south western, c2013. - xxv, 670p. : ill. ; 28 cm. Includes index. ISBN: 9781111826925 Subjects--Topical Terms: Business--Research--Methodology. Dewey Class. No.: 658.0072 / BUS