TY  - BOOK
AU  - Baker,Michael J.
AU  - 
AU  - Hart,Susan J.
TI  - Product strategy and management
SN  - 9788131724286
U1  - 658.56 23
PY  - 2007///
CY  - Harlow, England, New York
PB  - FT Prentice Hall
KW  - Product management
KW  - New products
KW  - Management
KW  - Case studies
N1  - Includes bibliographical references  and index
ER  -