TY  - BOOK
AU  - Keegan,Waren J.
AU  - Dutta, Gautam.
TI  - Global marketing management
SN  - 9789332584327
U1  - 658.84 23
PY  - 2017///
CY  - New Delhi
PB  - Pearson
KW  - Global marketing
N1  - Includes index
ER  -