TY - BOOK AU - Blythe,Jim AU - Martin,Jane AU - TI - Essentials of marketing / SN - 9781292244105 AV - HF5415 .B485 2019 U1 - 658.802 23 PY - 2019/// CY - New York PB - Pearson Education KW - Marketing N1 - Includes bibliographical references and index ER -