TY  - BOOK
AU  - Burns, Alvin C.
AU  - Bush, Ronald F.
TI  - Marketing research
SN  - 813170937-X
U1  - 658.83 
PY  - 2007///
CY  - New Delhi
PB  - Pearson
KW  - Marketing research
N1  - Includes bibliographies and index
ER  -