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1.
Services marketing : people, technology, strategy / by Christopher Lovelock, Jochen Wirtz, and Chatterjee, jayanta. by
  • Lovelock, Christopher H
  • Wirtz, Jochen
  • Chatterjee, jayanta
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Pearson, c2019
Availability: Items available for loan: Central Library, University of Barishal (4)Call number: 658.8 WIS, ...

2.
Services marketing : people, technology, strategy / by Christopher Lovelock, Jochen Wirtz. by
  • Lovelock, Christopher H
  • Wirtz, Jochen
Edition: 5 th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Pearson, c2004
Availability: Items available for loan: Central Library, University of Barishal (2)Call number: 658.8 LOS, ...

3.
Marketing Strategy And Competitive Positioning / by Graham Hooley, Nigel F. Piercy and Brigitte Nicoulaud. by
  • Hooley, Graham
  • Piercy, Nigel F
  • Nicoulaud, Brigitte
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Pearson, c2009
Availability: Items available for loan: Central Library, University of Barishal (3)Call number: 658.802 HOM, ...

4.
Services marketing : people, technology, strategy / by Christopher Lovelock, Jochen Wirtz. by
  • Lovelock, Christopher H
  • Wirtz, Jochen
Edition: 7 th ed.
Material type: Text Text; Format: print ; Nature of contents: biography; Literary form: Not fiction
Publication details: Delhi : Pearson, 2016
Availability: Items available for loan: Central Library, University of Barishal (30)Call number: 658.8 LOS, ...

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