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1.
Services marketing : concepts & practices / by Ramneek Kapoor, Justin Paul and Biplab Halder. by
  • Nalgonda, Rajendra
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Tata McGraw-Hill, c2010
Availability: Items available for loan: Central Library, University of Barishal (1)Call number: 658.8 NAS.

2.
The SAGE handbook of marketing theory / edited by Pauline Maclaran ... [et al.]. by
  • Maclaran, Pauline
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Thousand Oaks, Calif. : SAGE, c2010
Other title:
  • Marketing theory
Online access:
Availability: Items available for loan: Central Library, University of Barishal (1)Call number: 658.8001 MAR.

3.
401 killer marketing tactics to increase sales, maximize profits, and stomp your competition / by Tom Feltenstein. by
  • Feltenstein, Tom
  • . 401 killer marketing tactics to increase sales, maximise profits, and stomp your competition
Material type: Text Text; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2010
Other title:
  • Five hundred and one killer marketing tactics to increase sales, maximize profits, and stomp your competition
Availability: Items available for loan: Central Library, University of Barishal (1)Call number: 658.8 FEK.

4.
Marketing management / by Philip Kotler ...[et.al]. by
  • Kotler, Philip
  • Keller, Kevin Lane
  • Koshy, Abraham
  • jha, mithieshwar
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Prentice-Hall of India, c2010
Availability: Items available for loan: Central Library, University of Barishal (4)Call number: 658.8 MAR, ...

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