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1.
Services marketing : people, technology, strategy / by Christopher Lovelock, Jochen Wirtz, and Chatterjee, jayanta. by
  • Lovelock, Christopher H
  • Wirtz, Jochen
  • Chatterjee, jayanta
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Pearson, c2019
Availability: Items available for loan: Central Library, University of Barishal (4)Call number: 658.8 WIS, ...

2.
Essentials of services marketing / by Jochen Wirtz. and Christopher lovelock. by
  • Wirtz, Jochen
  • lovelock, Christopher
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson, c2019
Availability: Items available for loan: Central Library, University of Barishal (3)Call number: 658.8 ESS, ...

3.
Digital marketing strategy : an integrated approach to online marketing / Simon Kingsnorth. by
  • Kingsnorth, Simon
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Kogan Page Ltd, c2019
Availability: Items available for loan: Central Library, University of Barishal (2)Call number: 658.8 DIG, ...

4.
Marketing communications : touchpoints, sharing and disruption / by Chris Fill and Sarah Turnbull. by
  • Fill, Chris
  • Turnbull, Sarah
  • Dr [author.]
Edition: Eighth Edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Pearson, c2019
Availability: Items available for loan: Central Library, University of Barishal (1)Call number: 658.802 FIM.

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