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1.
Integrated advertising, promotion & marketing communications / by Kenneth E. Clow, and Donald Baack. by
  • Clow, Kenneth E
  • Baack, Donald
Edition: 6th , 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2004
Availability: Items available for loan: Central Library, University of Barishal (8)Call number: 658.8 CLI, ...

2.
Advertising : by Frank Jefkins. by
  • Jefkins, Frank
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Pearson, c2000
Availability: Items available for loan: Central Library, University of Barishal (3)Call number: 659.1 JEA, ...

3.
Advertising and Imc : Principles and practice / by Sandra Moriarty, Nancy D. Mitchell, William D. Wells. by
  • Moriarty, Sandra
  • Mitchell, Nancy D
  • Wells, William D
Edition: 10th, 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson. c2014
Availability: Items available for loan: Central Library, University of Barishal (3)Call number: 659.10994 MOA, ...

4.
Nontraditional Media in Marketing and Advertising / by Robyn Blakeman. by
  • Blakeman, Robyn
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Sage. c2014
Availability: Items available for loan: Central Library, University of Barishal (1)Call number: 658.87 BLN.

5.
Advertising : by Winston Fletcher. A Very Short Introduction / by
  • Fletcher, Winston
Material type: Text Text
Language: English
Publication details: London : Oxford University Press, c2000
Availability: Items available for loan: Central Library, University of Barishal (1)Call number: 659.1.

6.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch & Keyoor Purani by
  • Belch, George E
  • (George Edward), 1951-
  • Belch, Michael A
  • Purani, Keyoor
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York ; New Delhi : Tata McGraw-Hill/Irwin, 2013
Availability: Items available for loan: Central Library, University of Barishal (1)Call number: 659.1 BEA.

7.
Advertising and promotion : an integrated marketing communications perspective / by George E. Belch, Michael A. Belch & Keyoor Purani by
  • Belch, George E
  • (George Edward), 1951-
  • Belch, Michael A
  • Purani, Keyoor
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York ; New Delhi : Tata McGraw-Hill/Irwin, c2013
Availability: Items available for loan: Central Library, University of Barishal (1)Call number: 659.1 BEA.

8.
Advertising management : Rajeev Batra, John G. Myers, David A. Aaker. by
  • Batra, Rajeev
  • Myers, John G
  • Aaker, David A
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: pearson, c2006
Availability: Items available for loan: Central Library, University of Barishal (4)Call number: 659.1 BAA, ...

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