| 000 | 00802nam a22002657a 4500 | ||
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| 005 | 20221206131641.0 | ||
| 008 | 221206s2016 ii a|||| b||| 001 0 eng d | ||
| 020 | _a9789332555693 | ||
| 040 |
_aCL.UB _bCL.UB _cCL.UB _dCL.UB |
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| 082 |
_a658.83 _bMAM |
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| 100 | 1 | _aMalhotra, Naresh K. | |
| 245 | 1 | 4 |
_aMarketing research : _bAn Applied Orientation / _cby Naresh K. Malhotra, Satyabhusan Das. |
| 250 | _a7th ed. | ||
| 260 |
_aNew Delhi : _bPearson, _cc2016. |
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| 300 |
_a423 p. : _bill. ; _c26 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing research. | |
| 650 | 0 | _aMarketing research | |
| 650 | 0 | _aConsumers | |
| 650 | 0 | _xMethodology. | |
| 650 | 0 | _xResearch. | |
| 700 | _aDas, Satyabhusan. | ||
| 942 |
_cBK _n0 _2ddc |
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| 999 |
_c2532 _d2532 |
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