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Marketing planning and strategy /

Jan, subash c.

Marketing planning and strategy / by subhash c.jan. and George t. Haley. - New Delhi : Cengage, c1998. - xv, 643p. ; ill. ; 24 cm.

Includes Index.

ISBN: 9788131531778

Subjects--Topical Terms:
marketing

Dewey Class. No.: 658.8 / JAM

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