Marketing planning and strategy / (Record no. 2475)
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000 -LEADER | |
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fixed length control field | 00554nam a22002057a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20221206104215.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 221206s2009 ii a|||| |||| 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9788131531778 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | CL.UB |
Modifying agency | CL.UB |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | JAM |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Jan, subash c. |
245 ## - TITLE STATEMENT | |
Title | Marketing planning and strategy / |
Statement of responsibility, etc. | by subhash c.jan. and George t. Haley. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi : |
Name of publisher, distributor, etc. | Cengage, |
Date of publication, distribution, etc. | c1998. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xv, 643p. ; |
Other physical details | ill. ; |
Dimensions | 24 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes Index. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | marketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Department / Collection | Permanent location | Current location | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Date due | Date last checked out |
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Dewey Decimal Classification | Department of Marketing | Central Library, University of Barishal | Central Library, University of Barishal | Shelve No 47 | 06/12/2022 | 658.8 JAM | 11428 | 06/12/2022 | 06/12/2022 | Book | |||||||
Dewey Decimal Classification | Department of Marketing | Central Library, University of Barishal | Central Library, University of Barishal | Shelve No 47 | 06/12/2022 | 1 | 658.8 JAM | 11426 | 12/05/2024 | 06/12/2022 | Book | 27/05/2024 | 12/05/2024 | ||||
Dewey Decimal Classification | Department of Marketing | Central Library, University of Barishal | Central Library, University of Barishal | Shelve No 47 | 06/12/2022 | 658.8 JAM | 11427 | 06/12/2022 | 06/12/2022 | Book |