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Principles of marketing / (Record no. 2392)

MARC details
000 -LEADER
fixed length control field	00671nam a22002417a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20221205110133.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	221205b2008 si a\|\|\|\| \|\|\|\| 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9789332558472
040 ## - CATALOGING SOURCE
Transcribing agency	CL.UB
Modifying agency	CL.UB
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	KOP
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Kotler, Philip.
245 10 - TITLE STATEMENT
Title	Principles of marketing /
Statement of responsibility, etc.	by Philip Kotler and Gray Armstrong.
250 ## - EDITION STATEMENT
Edition statement	15th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Jersey :
Name of publisher, distributor, etc.	Pearson,
Date of publication, distribution, etc.	c2008 [2010].
300 ## - PHYSICAL DESCRIPTION
Extent	xxiii, 732 p. :
Other physical details	ill. ;
Dimensions	24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing--Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Europe.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Armstrong ,Gray.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Book
Source of classification or shelving scheme	Dewey Decimal Classification
Suppress in OPAC	0

Holdings
Source of classification or shelving scheme	Permanent location	Current location	Shelving location	Date acquired	Full call number	Barcode	Date last seen	Price effective from	Koha item type
Dewey Decimal Classification	Central Library, University of Barishal	Central Library, University of Barishal	Shelve No 47	05/12/2022	658.8 KOP	7703	05/12/2022	05/12/2022	Book
Dewey Decimal Classification	Central Library, University of Barishal	Central Library, University of Barishal	Shelve No 47	05/12/2022	658.8 KOP	7702	05/12/2022	05/12/2022	Book
Dewey Decimal Classification	Central Library, University of Barishal	Central Library, University of Barishal	Shelve No 47	05/12/2022	658.8 KOP	7705	05/12/2022	05/12/2022	Book
Dewey Decimal Classification	Central Library, University of Barishal	Central Library, University of Barishal	Shelve No 47	05/12/2022	658.8 KOP	7708	05/12/2022	05/12/2022	Book
Dewey Decimal Classification	Central Library, University of Barishal	Central Library, University of Barishal	Shelve No 47	05/12/2022	658.8 KOP	7709	05/12/2022	05/12/2022	Book
Dewey Decimal Classification	Central Library, University of Barishal	Central Library, University of Barishal	Shelve No 47	05/12/2022	658.8 KOP	7707	05/12/2022	05/12/2022	Book
Dewey Decimal Classification	Central Library, University of Barishal	Central Library, University of Barishal	Shelve No 47	05/12/2022	658.8 KOP	7710	05/12/2022	05/12/2022	Book
Dewey Decimal Classification	Central Library, University of Barishal	Central Library, University of Barishal	Shelve No 47	05/12/2022	658.8 KOP	7704	05/12/2022	05/12/2022	Book
Dewey Decimal Classification	Central Library, University of Barishal	Central Library, University of Barishal	Shelve No 47	05/12/2022	658.8 KOP	7706	05/12/2022	05/12/2022	Book
Dewey Decimal Classification	Central Library, University of Barishal	Central Library, University of Barishal	Shelve No 47	05/12/2022	658.8 KOP	7711	05/12/2022	05/12/2022	Book