International Marketing / (Record no. 2481)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00766nam a22002537a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230918165328.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221206s2013 ii a ||||b001 0 1ng eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789387432321 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | CL.UB |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Item number | CAI |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cateora, Philip R. |
| 245 14 - TITLE STATEMENT | |
| Title | International Marketing / |
| Statement of responsibility, etc. | by Philip R. Cateora, John L. Graham and Mary C Gilly, |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 16th 15th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi : |
| Name of publisher, distributor, etc. | Tata McGraw-Hill, |
| Date of publication, distribution, etc. | c2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 638 p. : |
| Other physical details | ill. ; |
| Dimensions | 26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Export marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | International business enterprises. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Intercultural communication. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Graham, John L. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gilly, Mary C. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Suppress in OPAC | 0 |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Department / Collection | Permanent location | Current location | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date due | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Department of Marketing | Central Library, University of Barishal | Central Library, University of Barishal | Shelve No 48 | 06/12/2022 | 2 | 658.84 CAI | 10289 | 27/05/2024 | 12/05/2024 | 12/05/2024 | 06/12/2022 | Book | ||||
| Dewey Decimal Classification | Department of Marketing | Central Library, University of Barishal | Central Library, University of Barishal | Shelve No 48 | 06/12/2022 | 2 | 658.84 CAI | 10288 | 27/05/2024 | 12/05/2024 | 12/05/2024 | 06/12/2022 | Book | ||||
| Dewey Decimal Classification | Department of Marketing | Central Library, University of Barishal | Central Library, University of Barishal | Shelve No 48 | 06/12/2022 | 1 | 658.84 CAI | 10290 | 01/02/2024 | 17/01/2024 | 06/12/2022 | Book | |||||
| Dewey Decimal Classification | Central Library, University of Barishal | Central Library, University of Barishal | Shelve No 48 | 06/12/2022 | 1 | 658.84 CAI | 7724 | 19/02/2024 | 07/02/2024 | 06/12/2022 | Book | ||||||
| Dewey Decimal Classification | Central Library, University of Barishal | Central Library, University of Barishal | Shelve No 48 | 06/12/2022 | 658.84 CAI | 7723 | 06/12/2022 | 06/12/2022 | Book |