MARC details
| 000 -LEADER |
| fixed length control field |
00833nam a22002657a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20221120110434.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
221120s2014 maua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780132784023 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0132784025 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Modifying agency |
CL.UB |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
338.4791068 |
| Edition number |
23 |
| Item number |
KOM |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Kotler, Philip. |
| 245 10 - TITLE STATEMENT |
| Title |
Marketing for hospitality and tourism / |
| Statement of responsibility, etc. |
by Philip Kotler, John T. Bowen, James C. Makens. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
Sixth edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
india; |
| Name of publisher, distributor, etc. |
PEARSON; |
| Date of publication, distribution, etc. |
c2014. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxi, 682 pages : |
| Other physical details |
color illustrations ; |
| Dimensions |
29 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Hospitality industry |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Tourism |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Bowen, John |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Makens, James C. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Suppress in OPAC |
0 |
| Koha item type |
Book |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Boston : |
| Name of producer, publisher, distributor, manufacturer |
Pearson, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2014] |