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1.
Accounting : text and cases / Robert N. Anthony, David F. Hawkins, Kenneth A. Merchant. by
  • Anthony, Robert N
  • (Robert Newton), 1916-2006
  • Hawkins, David F
  • Merchant, Kenneth A
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill/Irwin, c2011
Availability: Items available for loan: Central Library, University of Barishal (1)Call number: 658.1511 ANA.

2.
Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, Jr ...[ ed al. ]. by
  • , 1940-
  • Strickland, A. J
  • Gamble, John
  • Thompson, Arthur A
  • Jain, Arun K
  • (Alonzo J.)
  • (John E.)
  • , 1940-. Strategic management
Edition: 19th ed.
Material type: Text Text; Format: print ; Literary form:
Publication details: New York, N.Y. : McGraw-Hill/Irwin, c2014
Availability: Items available for loan: Central Library, University of Barishal (2)Call number: 658.4012 THC, ...

3.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch & Keyoor Purani by
  • Belch, George E
  • (George Edward), 1951-
  • Belch, Michael A
  • Purani, Keyoor
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York ; New Delhi : Tata McGraw-Hill/Irwin, 2013
Availability: Items available for loan: Central Library, University of Barishal (1)Call number: 659.1 BEA.

4.
Advertising and promotion : an integrated marketing communications perspective / by George E. Belch, Michael A. Belch & Keyoor Purani by
  • Belch, George E
  • (George Edward), 1951-
  • Belch, Michael A
  • Purani, Keyoor
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York ; New Delhi : Tata McGraw-Hill/Irwin, c2013
Availability: Items available for loan: Central Library, University of Barishal (1)Call number: 659.1 BEA.

5.
Services marketing : integrating customer focus across the firm / by Valarie A. Zeithaml, Mary Jo Bitner, dwayne d. gremler, and ajay pandit. by
  • Zeithaml, Valarie A
  • Bitner, Mary Jo
  • gremler, dwayne d
  • pandit, ajay
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2018
Availability: Items available for loan: Central Library, University of Barishal (1)Call number: 658.8 SER.

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