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Services marketing : people, technology, strategy / by Christopher Lovelock, Jochen Wirtz, and Chatterjee, jayanta. by
- Lovelock, Christopher H
- Wirtz, Jochen
- Chatterjee, jayanta
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi : Pearson, c2019
Availability: Items available for loan: Central Library, University of Barishal (4)Call number: 658.8 WIS, ...
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Services marketing / by k. Douglas Hoffman. and john e.g. Bateson. by
- Hoffman, Douglas
- Bateson, john e.g
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi : Cengage, c2017
Availability: Items available for loan: Central Library, University of Barishal (3)Call number: 658.8 HOS, ...
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