Strategic brand management : building, measuring and managing brand equity / by Kevin Lane Keller, ambi m,g, Parameswara and Isaac Jacob.
Material type: TextPublication details: New Delhi : Prentice-Hall. c2003.Description: xxvii, 788p. : ill. ; 26 cmISBN:- 9789332542204
- 658.827 KES
Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Book | Central Library, University of Barishal | Department of Marketing | Shelve No 47 | 658.827 KES (Browse shelf(Opens below)) | Available | 11467 | |
Book | Central Library, University of Barishal | Shelve No 47 | 658.827 KES (Browse shelf(Opens below)) | Available | 7695 | ||
Book | Central Library, University of Barishal | Shelve No 47 | 658.827 KES (Browse shelf(Opens below)) | Available | 7697 | ||
Book | Central Library, University of Barishal | Shelve No 47 | 658.827 KES (Browse shelf(Opens below)) | Available | 7696 | ||
Book | Central Library, University of Barishal | Department of Marketing | Shelve No 47 | 658.827 KES (Browse shelf(Opens below)) | Available | 11466 | |
Book | Central Library, University of Barishal | Department of Marketing | Shelve No 47 | 658.827 KES (Browse shelf(Opens below)) | Available | 11469 | |
Book | Central Library, University of Barishal | Department of Marketing | Shelve No 47 | 658.827 KES (Browse shelf(Opens below)) | Available | 11468 |
Includes index.
There are no comments on this title.